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Marketing Mix Alternatives
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Marketing Mix | The 4Ps
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Matthew Lamsley
75
Matthew Lamsley, UK

Marketing Mix Alternatives

Are there any credible alternatives to the marketing mix?

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  Ethan Stetson
-1
Ethan Stetson, New Zealand
 

Alternatives to 4Ps

None. If all of the 4 ( 7 ) Ps are addressed properly and consciously then that's pretty good.

  Jaap de Jonge
8
Jaap de Jonge
Editor, Netherlands
 

All Alternatives for the Marketing Mix

Yes, there are obviously several alternatives, substitutes, replacements and/or variants.
Have a look at the Extended Marketing Mix (7 Ps), the 4S Marketing Mix, the 4 C Marketing Mix, the Five Vs of Benett, the SAVE Marketing Mix, the SIVA Marketing Model and the Most Complete Marketing Mix.

 

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topic Marketing of Services and Non Purely Physical Products?
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topic The Five V's for Marketing Mix
topic Add a Living Element to the Marketing Mix
topic Necessary Skills of Marketers
topic New Marketing Mix Concept: SAVE
topic What is the 5P's Marketing Mix?
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Special Interest Group


More on Marketing Mix | The 4Ps
Summary Discussion Topics
topic Before using the Marketing Mix
👀Marketing Mix Alternatives
topic 4P Implementation Steps. Order of Implementing the 4Ps?
topic Promotion (4th P of Marketing Mix) Includes Image/Reputation
topic Impact of Marketing Plan on Employees?
topic Marketing Mix P's for Online Companies
topic Marketing of Services and Non Purely Physical Products?
🔥 Kotler's New 4C Marketing Mix for the Digital Economy
topic Promotion Mix | Marketing Communications Mix
topic Marketing = Marketing Mix + Customers = 4P's + C
topic Marketing Mix During Recesssion
topic The 5 Product Levels Model (Kotler)
topic The SIVA Model of Marketing
topic Why is Using the Marketing Mix Important?
topic Product in Marketing Mix ⇨ Customers' Value Bundle
topic The Five V's for Marketing Mix
topic Add a Living Element to the Marketing Mix
topic Necessary Skills of Marketers
topic New Marketing Mix Concept: SAVE
topic What is the 5P's Marketing Mix?
topic How the Marketing Mix Influences Operations
topic The Role of Culture in Marketing Mix : C4P's ?
Special Interest Group
Knowledge Center

Marketing Mix | The 4Ps


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