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The Role of Culture in Marketing Mix : C4P's ?
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Marketing Mix | The 4Ps
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Mac
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Mac, Uganda

The Role of Culture in Marketing Mix : C4P's ?

All I can say about Marketing Mix is that maybe also the Culture is also important. Maybe we could have called the 4P's : C4P's; believe me before analysing the product you must take note of the culture by analysing whether the people will like the products etc.

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  John Emtage
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John Emtage
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The Role of Culture in the 4 P's

I fully agree with this! I have thought about this many many times and only this week did it click that what is done in one country and works will not work in another.
For example, in Trinidad everything comes down to price. In another country it may be quality, and so on.

 

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Special Interest Group


More on Marketing Mix | The 4Ps
Summary Discussion Topics
topic Before using the Marketing Mix
topic Marketing Mix Alternatives
topic 4P Implementation Steps. Order of Implementing the 4Ps?
topic Promotion (4th P of Marketing Mix) Includes Image/Reputation
topic Impact of Marketing Plan on Employees?
topic Marketing Mix P's for Online Companies
topic Marketing of Services and Non Purely Physical Products?
🔥 Kotler's New 4C Marketing Mix for the Digital Economy
topic Promotion Mix | Marketing Communications Mix
topic Marketing = Marketing Mix + Customers = 4P's + C
topic Marketing Mix During Recesssion
topic The 5 Product Levels Model (Kotler)
topic The SIVA Model of Marketing
topic Why is Using the Marketing Mix Important?
topic Product in Marketing Mix ⇨ Customers' Value Bundle
topic The Five V's for Marketing Mix
topic Add a Living Element to the Marketing Mix
topic Necessary Skills of Marketers
topic New Marketing Mix Concept: SAVE
topic What is the 5P's Marketing Mix?
topic How the Marketing Mix Influences Operations
👀The Role of Culture in Marketing Mix : C4P's ?
Special Interest Group
Knowledge Center

Marketing Mix | The 4Ps


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