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Jaap de Jonge Editor, Netherlands
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Leadership Lessons: Why Did Trump Win in 2016?
Donald Trump will be the next (Republican) US President... His win over (Democratic) rival Hillary Clinton surprised the pollsters, the media, who not?
There are many reasons behind his victory, but - since this is 12manage - from a management/leadership perspective, what do you think were the main reasons Trump was able to convince so many people and gather so many followers?
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Somesh Kumar Project Manager, Ireland
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Great Discussion Hi Jaap,
I was thinking about this as well and it seems Trump has some kind of charisma & blunt open talking style (which was risky) that Clinton somehow lacked. What else can explain a political novice defeating an accomplished politician, except of course his money power.
His first message after being elected about united America was contradictory to his inflammatory talks, which gives us a little hope that he won't be as radical as he projected himself during the election. Of course, I think the supporters probably never thought that some of his messages were inflammatory as they were possibly enamoured by his charisma.
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Anthony J. Adonis Entrepreneur, South Africa
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What made Trump Win from a Leadership Perspective? The question should be: "What did Hillary not do what Trump explored to the fullest"?
What Trump did 1st is to understand that management is a science and not a power - that he understood from the beginning of the race.
He also explored the foundations of a good marketer - SWOT and PESTLE analyses where upon he could make sound marketing decisions and achieve sharp focus.
What he also completed was to listen and understood his audience as well as to study his competitor thoroughly.
A valuable lesson not to become complacent and assume that things are galvanized - that is what Hillary did and handed Trump the keys to the White House.
Trump also never focused too much on the negative publicity that could have derailed him but invested time and effort in areas that he knew could benefit him going forward.
Overall, these principles of management and understanding the market place/customers/clients as an entrepreneur/opportunist earned him the keys to the White House.
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R.Ijland Entrepreneur, Netherlands
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Trump: Asset or Liability? Despite his nasty remarks about groups and people, despite his business failures "The Donald" is still a winner and he appears to believe strongly in his capabilities to make a positive change for America and the people who voted for him.
I strongly believe that using the right management tools and models was a great help in his campagne, but his personality (whether you like it or not) was the biggest difference and decisive.
Many people in Holland see him as the new demon and as a liability, but I would ask everyone to give the man the change to show his qualities. We have all seen that Ronald Reagan also did the job well...
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Adewumi Oni Nigeria
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Leadership Lessons on Trump's Victory One, as a leader you should never give up on your vision even when there is an overwhelming opposition or dissenting voice. Your inner voice must be louder than the dissenting voices. Dare to follow your guts feeling even if the numbers are not encouraging.
Two, never underestimate the power of the unlearned. Your undoing may come from ignoring the minions, the cleaners, drivers, janitors, and other low level staff. You will do well to accord them equal attention in your scheme of things.
Three, when competitors start to play it rough, don't start defending your position, go on the offensive. Give them enough to keep them busy and distracted from the market.
Four, as much as possible, keep a clean slate. Avoid actions that can be used against you at crucial moments.
God bless America.
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Miller Australia
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Trump's Leadership May Change Now Donald Trump indeed knew and understood the audience well. Like Brexit people, many Americans are sick of politicians doing things right. He portrayed leadership qualities by saying he wanted to "do the right things" (re P Drucker and many others) for American people i.e., the voters.
He already was powerful as a manager of a billion dollar empire. Also he already had expert and referent power (also coercive) as Americans were aware of. Now he has formal legitimate (positional) power (the most powerful man in the world) to do what he needs to do to make the vision come true for Americans (or the majority who voted for him).
Roosevelt, Washington, Lincoln were the only true presidential leaders, the other 41 were politicians, managing the day to day formalities.
Time will tell if he can succeed doing what the majority of Americans want. Maybe not what the rest of the world wants or is happy with.
The SCARY BIT = will he try and match Ghandi, Luther King Jr, Mandela, Asoka, Caesar, Castro or Hitler. Or an American Zedong. All great leaders, but to what ends... I hope he takes on some attributes of the first 4.
Now, as President Elect, his leadership style may change (situational, contingent). His acceptance speech was positive, reflected in the stock market bounce back.
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Paul Strodike Management Consultant, South Africa
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How Trump Won: Marketing I fully concur with the opinions expressed in this article and I would like to add that not only did he listen to the audience but he also marketed directly corresponding to their concerns and hopes....
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Mohamed Nusry Business Consultant, Sri Lanka
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Trump's Win Factors: Charisma and Marketing I too agree that he has a charismatic leadership style. And, as an entrepreneur he knew some important marketing tools....
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Prabhakr H Waghodekar HR Consultant, India
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Trump's Leadership Style Successful leaders' styles can neither be analysed within the theoretical or scientific frame work constrained with 'n' factors that hardly make space in the post mortem. Leadership styles of Mahatma ...
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Per Eklund ICT Consultant, Sweden
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Complete Arsehole and not a Leader From my point of view it's sad that Trump was elected. True leadership requires integrity, courage, respect, compassion, honour, honesty, wisdom and sense of duty. I don't think Trump has any of these...
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Mian Aamir CEO, United States
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Trump Addressed the Basic Instinct of People An analysis of who voted for Trump shows that his words attracted male chauvinist, less educated, poor income groups. He addressed basic instincts.
America stands divided today more than ever. The di...
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Regina Sampson Entrepreneur, United States
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Trump Manipulated the System to His Advantage As a businessman, he has been taught to seize the opportunities presented. He addressed basic instincts, gained their buy-in, and exploited the system where he had the advantage.
He won because Clint...
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Gabriel Uunona Lecturer, Namibia
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Trump Spoke his Mind I think that the most contributing factor to Trump's victory is the way he spoke his mind. Many politicians would pretend and have a sheep's skin on during campaign, they would be influenced by their ...
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Dyana Sari Teacher, Indonesia
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Donald Trump Has Done Well in Heart and Obsession Touching He understood well what many Americans want. By his experience so far, he knew how to touch their heart and obsession, even when intellectuals didn't predict this....
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Gabi Levin Israel
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Trumps Leadership: It is the Man and SITUATION That Did It The personality of DT surely played a role - it is the situation that made it possible. Obviously conditions were ripe and he took full advantage.
This is why the conditions were right:
1. Over the ...
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Garigipati Sudhir Management Consultant, India
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Conditions why Donald Trump Won 1. Clinton and her camp became overconfident of their victory with exit polls.
2. Trump ran the tortoise ran i.e., he was continuously focused.
3. Clinton dilly dallied over e-mails and she was also...
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Indradeb Prasanta Pal Partner, India
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Leadership Lessons - Why Did Trump Win? Trump studied the way Indian leader Modiji (at that time outcast by US's 'Politically Correct Brigade') campaigned and won the Indian election in May 2014. He applied Modiji's principles and approach,...
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Anders Ljunggren Management Consultant, Sweden
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Why Did Trump Win? Leadership Perspective Trump knew some of the most important things you have to communicate to make people to believe in you.
1. You have to be able to read and understand what the masses will go for and his timing is perf...
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mohammad shahajahan, Bangladesh
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Trump Leadership: Act on Feelings of Many People I think Trump was able to read the feelings of many people.
The Democrats have been ruling for 2 terms and the expectation of the Americans was not fully fulfilled by the present government. Because ...
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Sergey Baltin Manager, Russian Federation
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Trump's 'Strategy for the Layman' Trump said what "sits in the heads" of the majority, but they are afraid to say - stop to total liberalism, it's time of conservatism.
Trump is the mouthpiece of the era. He appeared ready to speak o...
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Jacinth Haldane
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Why Trump Won the Election. Lessons for Leaders @Sergey Baltin: I think Trump won because some Democrat voters did not go out to vote. The Rebublicans went out and convinced their voters to go out and vote. Americans have a lot of unresolved issues...
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Bruce Cropper New Zealand
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Trump Won Because he is a Skilled Manipulator He is a very skilled manipulator on a massive scale. He identified the disaffection ("disgruntlement"?) of large numbers of lower and middle class voters in middle America, and was able to speak to th...
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Lanuzo Professor, Philippines
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Leadership Perspective on Why Trump Won Simple:
- A Leader sets direction and decides on the right things to do.
- A Manager does the things right.
- A Supervisor shows how to do the right things.
- A Sub-ordinate executes the right thi...
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Stig Falster Management Consultant, Australia
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Trump Listened to and Promised what the Electorate Wanted One of the main reasons was that he listened to the electorate and promised to deliver on what it wanted. He managed to convince most of middle America that he understood what others didn't. That, com...
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Mark Ianni United States
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People were Tired of the Dystopian Socialist Policies Trump won because he spoke plain & simple, not with political correctness.
Trump won because the majority of the people were tired of the dystopian socialist policies over the past 8 years. The peopl...
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maxmillian Analyst, South Africa
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Management Principles by which Trump Won I think his first speech where he was straight and blunt about people and groups was just a draw card to get every one to listen to him and have interest.
Secondly his vision for himself was to win, ...
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Miller Australia
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Destruction of the Middle Class Politics hmmmm
The notion of a middle class disappeared 20 years ago replaced with above average poor WORKING people. In Australia a refugee has a greater (free) expendable income than the so called ...
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Zimin Andrew Alexander, Russian Federation
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Did Trump Really Won? Clinton actually won more voters (> 1 mln.).
Trump won a majority at electoral college....
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David Warrington Germany
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Drain the Swamp (Winning Catchphrase of the Election) Remove the personalities.
America is not working. And the political elite are seen as corrupt and self-serving. So: Vote for more of the same, or a change? ⇒ A change.
Add the personalities.
...
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Reijling Business Consultant, Netherlands
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Trump Leadership and Machiavelli Trump could have been a student of Machiavelli, although I doubt weather he has ever read "Il Principe".
He was able to give the people the feeling he could represent them, but I doubt weather he can...
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Antonio Sidnei, Brazil
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Trump Explored People's Pains Trump explored the hurts, disappointments, financial crises, unemployment of Americans and associated all this with the politics of the predecessors....
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Helen Strong Business Consultant, South Africa
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Trump Knew the Market Really Well It was about 2 months before the election. I heard Trump itemizing all the different segments of the market, and speaking to their hopes and fears. Promising that he would help solve their problems. T...
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Patricia Hind, United Kingdom
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Leadership Lessons - Why Did Trump Win? The tone of the recent American election was set by an unprecedented use of social media, which defined the election narrative. The scale and the nature of the Trump victory suggests that our social m...
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Gabriel Femi Adewara Management Consultant, Nigeria
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Trump Deployed what I Call the P.U.T. Principle to Win Trump is enterprise-oriented and does a lot of input-output analysis. He knows that politics is a nebulous or emotion-laden enterprise requiring mostly intangible or invisible inputs which nevertheles...
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Sandy Szilage United States
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Leadership Lessons: Why Did Trump Win? His campaign marketing strategy was almost the same as the Ronald Regan's campaign in 1980. Trump's marketing campaign strategy was to exploit the fears and wanting of the American voters in general. ...
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Leigh Cowan CEO, Australia
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Trump Won the Presidency with Marketing Marketing is NOT just Marketing Communications... Most political party power brokers don't understand Marketing. Trump (or his trusted advisory group) do.
Until the Democrats abandon the "that's the ...
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D. Combs Lecturer, United States
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Don't Poke the Bear Trump's message resonated with the average American. Many in the mainstream forgot about the quiet majority. Trump's ability to capture them with his slogan, Make America Great Again, was a message ma...
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peter Alemoh Accountant, Nigeria
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Trump's Master Cards to the White House Donald Trump was able to clinch the ticket to the white House against many odds. Despite his uncomplimentary remarks against America people and institutions he still won the elections. What did the ma...
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Dr. Mambo N Lecturer, Zambia
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Consistency of Trump Trump remained consistent with his core messages, the more he talked, the more people believed him, even when it may initially have sounded/seemed untrue or what it would turn out to be or what he wou...
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RUBEN ACOSTA Manager, Mexico
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Why Did Trump Win? He Explored Hate Trump won because he explored and exploited the amount of hate that is internalized in most of the American people against immigrants, it is not news that most of the white American people have deeply...
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Joe Joseph Consultant, United States
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Strategies and Factors Used and Helping Trump Some points to ponder on the winning strategies Trump used:
1. He used the principle of Attention! Attention! And Attention!
For example, all the lewd comments and Trump talking dirty about women el...
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CHIEDU UDE, Nigeria
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Trump Primarily Won Due to Global Situation and Momentum Globalization, Terrorism and Economic recession have dominated discussions globally for nearly two decades now.
The GLOBALIZATION-politico-economic phenomenon has drawn mixed perceptions and reaction...
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RaghdMuhi Al-Deen Jassim Management Consultant, Iraq
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President Obama's Actions Created the Environment It's known that the environment before the act plays a main role in the coming action. If you consider the preceding steps of president Obama in the political and military sides, these designed the fu...
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alberto escofet Business Consultant
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Mr. Trump's Victory is a Huge Responsibility as a Leader Yes, Mr. Trump won, but he polarized the world. Hopefully he is smart enough to "manage" his victory for the good and avoid the world to collapse. Having won the elections does not make Mr. Trump a wi...
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ISAAC BARASA BATOYA Kenya
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Mr. Trump Victory was Based on the Need for Change All people in the world want change. Trump capitalized on their desire for change.
Change from ruled by the same family, change from the same party, change of ideology and change for the sake of chan...
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Paul Thompson Teacher, Jamaica
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Causes of the Victory of Trump I am suggesting that Mr. Trump's victory was based on:
1. His success in speaking directly to the deep seated wishes of many Americans who desire continued American hegemony in the world. Americans d...
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Jose Luis Hernandez Magallon Business Consultant, Mexico
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How Did Trump Win? He Gave the People a Circus To the populace "give them bread and circus" Roman emperors used to abide with common citizens with this saying. Trump gave them the circus, the question is: will he give them bread or just bread crum...
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Riccardo Barile Director, Germany
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Almost Populism Hi, I believe that Trump won because of its ability to understand and to listen the voice of the American middle class. His behavior has been quite populistic. His announcements are just words and it'...
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Bruce Marshall Business Consultant, United States
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People were Looking for an Honest Leader Personally, I believe Mr. Trump won this election for two reasons.
First that at least half the American people are fed up with the country's current leadership and Mrs. Clinton represented four more...
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Laura United States
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Trump's Leadership was based on Fear and Undefined Change I believe Donald Trump won the election because his campaign toyed with our fears and then preached the magical word "CHANGE". Hillary's campaign preached "She would continue on where Obama left off"....
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Dr Robin C Hesler Canada
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TRUMPED THE ODDS There are many great points noted in the responses. Trump won, but he didn't either. Many did not vote in the USA and H. Clinton won a million more votes than he did.
In terms of leadership where doe...
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Ahmad Sultan Abdulla Consultant, Malaysia
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Why Did Trump Won? I've read a majority of comments and agree with most. Allow me to add some of my perspective probably not previously exhibited above.
First, his leadership was simply aimed at winning, that's all. In...
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JoHanna Sullivan
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Trump Understood the Market Dynamics I agree with @Anthony J. Adonis that Trump understood that the American people were ready for change he just had to bring them together. He also knew the majority of blacks who came out and voted for ...
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RAJI GEORGE Management Consultant, Sultanate of Oman
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Brand Equity-Trump Economics Trump's victory was well known in advance to our circle even before concluding his election campaign.
This is based on scientific conclusions and also on best judgement:
1. The US needed a change an...
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Ishmael Molutsi Manager, Botswana
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Why Did Trump Win I think the ability to express yourself without hiding the truth and subsequently defending your utterances are causes of trust. So the masses got convinced he could be trusted with leading them....
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D. Liely United States
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Trump Says he Now Learned to be More Empathetic I was actually shocked that Trump won. I could not believe he had. One thing interesting at this point is his own comments now about what he learned; that he has had to become more empathetic and list...
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Jayaraman Coach, India
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Psychological Triumph for Trump Donald Trump played a masterstroke in understanding the psychology of the people and especially their vulnerability to believing fake news and made use of that through carefully drafted speeches. He d...
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