Implementation/Formulation Strategy Matrix

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Implementation/Formulation Strategy Matrix

Properly formulated strategies that are actively managed lead to success. The Implementation/Formulation Strategy Matrix has 4 quadrants to be considered when developing a strategy:
1. WISHFUL THINKERS
- Implementation: Not Managed
- Formulation: Comprehensive
- A strategy formulated, which looks and sounds grand on paper, but never gets off the ground.
2. MOON HOWLERS
- Implementation: Not Managed
- Formulation: Incomplete
- A fractured approach to developing a strategy. Implementation attempts half-hearted.
3. ON THE ROAD TO NOWHERE
- Implementation: Managed
- Formulation: Incomplete
- All resources made available to implement a strategy, but the strategy is not correct.
4. ACHIEVERS
- Implementation: Managed
- Formulation: Comprehensive
- The success stories.
By Owen Skae and Brian Barclay.

		Comments by date▼ Comments by rating Rating
		2 Margaret Abbott, Honduras
	IF Strategy Matrix in Spanish Consulting in a world of moon howlers I will share when I find the proper expressions for my Spanish speaking customers. Great concept!

		0 Alfredo Ceballos, Colombia
	Implementation and Formulation of Strategy I think this is a false dichotomy. Strategies must be first formulated and then implemented. No one can formulate and implement simultaneously any strategy. They are two separate processes. One is planning, the other acting. The real issue is if the formulation process takes into account the real possibilities of being implemented. One sure way to get that is basing the formulation of the strategy on the actual capabilities of the firm. And these capabilities are shown by the results the company has obtained in the recent past. The strategy so formulated is a results based strategy which has the best chances to be implemented.

		6 Jaap de Jonge Editor, Netherlands
	Implementation / Formulation Strategy Matrix @Alfredo Ceballos : Could it be that's the whole point of the Implementation/Formulation Strategy Matrix: To remind firms they need to be strong in BOTH strategy formulation AND strategy implementation (using a bit of humor)? Of course not necessarily at the same time.

		2 smith, UK
	Formulating and Implementing the Strategy @Jaap de Jonge (Editor): I agree having a strategy is important, and being able to implement it is just as important. Otherwise the desired vision / purpose will not be reached. A massive waste of time energy and effort.