Intent-Intent Made strategic
Strategic intent provides for the right frame of direction as well as geared towards the achievement of the company's common destiny as opposed to commonly observed motivations of success in most management cases that at some point, their direction is a result of their manipulative and strategically designed interventions. Either way, it ends at the right direction and destiny right? - The big DIFFERENCE is shown at the inability of managers to look at the company's direction with a sense of purpose and with a sense of commitment. Without a sense of purpose, one does not fully discover and without commitment, one does not achieve its destiny.
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